4x Founder of 7-8 Figure Brands

This training is built on the proven strategies developed by Jay Wright, founder of Ecommerce Equation and the mind behind the frameworks that have helped hundreds of brands scale profitably, both locally and internationally.

Over the past 13 years, Jay has helped ecommerce founders navigate real-world growth challenges across pricing, logistics, paid traffic, and expansion, driving over $400M in ad spend along the way.

Koby has worked side-by-side with Jay to bring these strategies to life inside real client accounts. And now he’s here to show you how to apply them to your own brand.

Head of Growth / Meta Ads Specialist Ecommerce Equation

Hey, I’m Koby - Ecommerce Equation’s first coach. I’ve helped grow our community from 30 to 4,000+ brands in just 3 years, working weekly with 6–8 figure businesses to run ads in-house, scale into global markets, and deliver 7-figure sales.

In this session, I’ll pull back the curtain on the tactics agencies don’t want you to know, so you can see exactly where your money is going, and why bringing your ads in-house gives you the clarity, confidence, and control to scale on your terms. You’ll walk away with a clear action plan, proven in the real world, to turn your ad spend into profit and your vision into results.

Hey, I’m Koby - Ecommerce Equation’s first coach. I’ve helped grow our community from 30 to 4,000+ brands in just 3 years, working weekly with 6–8 figure businesses to run ads in-house, scale into global markets, and deliver 7-figure sales.

In this session, I’ll pull back the curtain on the tactics agencies don’t want you to know, so you can see exactly where your money is going, and why bringing your ads in-house gives you the clarity, confidence, and control to scale on your terms. You’ll walk away with a clear action plan, proven in the real world, to turn your ad spend into profit and your vision into results.